7 “Rights’’ or “Rs’ ” is one of the most essentials concepts in logistics management. If logistics
services companies in India want to excel in their functionality – they need to follow the 7 Rs’ as
given below. These seven rights facilitate the moving and storing of goods in an efficient, timely,
and reliable manner.
In this section, let's unpack the concept of 7 Rs’.
Logistics services in India should have complete information about the
kind of product they are
going to ship. Proper product knowledge will make the packaging, warehousing, and transportation
process much easier.
E.g., Oversized or dangerous goods require a special kind of packaging. Getting the right information would optimize the shipping process of such goods efficiently.
Every logistics service provider in India must know its target audience. If the goods are
the correct market, there are more chances of gaining more leads and customers. Logistics service
providers can use both traditional marketing as well as digital marketing strategy to reach more
customers around the globe.
This is also one of the key points to remember. The logistics team should check that the quantity
is delivered according to demand. Knowing the right quantity will help easily manage all goods that
need to be delivered. Thanks to modern technological developments – logistic services in
now manage all quantities of goods efficiently – be it anything.
Safety is an important factor in shipment. Hence the logistics service providers should ensure that
the quality of the product is maintained and that the packaging remains intact till it reaches the
end-user or the customer. It is the responsibility of the logistics team to preserve the quality of
the product to avoid any increase in overall costs.
Another significant factor is to make sure the products are being delivered to the right
destination. Supply chain services should ensure they have experienced and qualified team members to
deliver the goods at the right place. The logistics company should also use an effective transport
management system, in order to track and organize the movement of materials and products
Time is a crucial factor in logistics. No matter what the destination be - in order to maintain
competitive advantages in the industry, there should be no delay in delivering the products to end
consumers. Timely delivery not only leads to happy customers but also leads to long-term and loyal
Lastly, logistics service providers in India should ensure the products are shipped at the most
suitable cost. One should analyze industry dynamics and place the products and services at
reasonable prices. Appropriate budgeting not only ensures company profit but also helps gain a good
position in the market.
Logistics management is all about planning, design, execution, control, monitoring, etc. The application 7R in the logistics industry is important to facilitate such activities. It enables end-to-end operation, defeating needless deferrals which generally happen due to lack of preparation.
New Globe Logistik LLP is one such company that offers efficient logistics services in India. Headquartered in Mumbai, the company has a nationwide network of offices across the country. The company is backed by a network of partners and is supported by a team of experienced and knowledgeable professionals all working with one goal in mind.
New Globe Group offers cost-effective logistics services. If you are looking for value added and budget-friendly service for your business, do get in touch with the team today. The team will offer you efficient and timely service as per your needs.